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If you are involved in internet marketing, backlinks is an an often discussed topic. If you are new to internet marketing, however, you may not fully grasp what they are and how you get them.

Organic traffic is traffic that you get to your website through searches in the search engines, like Google. The higher you rank in the search engines, the more organic traffic you will get. But, being on page 1 is not enough usually, as the number 1 spot gets the majority of the clicks and each successive spot down the first page get less and less traffic.

A backlink is a link that is on one page on the internet, and that links to another page on the internet. In essence, it is the one site “voting” for the other site.

Yahoo and Bing search engines do not rely on backlinks as much as Google does in its search engine rankings. However, since Google has the lion’s share of total search engine traffic, one should put most of their focus into ranking well in Google. Ranking well in Google is directly tied to the number and quality of incoming backlinks.

There are a number of important factors when Google determines the value of a backlink. For one, when you can you want your keyword as your anchor text of the backlink. Also, the authority of the linking site is very important. The more authority that the linking site has, the more power Google will give that link.

Getting backlinks does not have to be rocket science. While it is true that awhile ago the preferred method was simply to ask webmasters for links, in today’s market, that is just not a viable option for most websites.

Today, that’s impractical for many reasons. Firstly, Google hates what it calls reciprocal links where sites link to each other so those links will have virtually no value. Secondly, you now need link volume to get traction in Google as most sites on Page 1 of Google will usually have a hefty volume of links (think in the hundreds and thousands) if the particular keyword or search term is worth ranking for.

Other things to watch out for with respect to backlinks include whether or note the link has a nofollow tag (which would make the link basically worthless for Google ranking), whether the site’s robot.txt file prohibits the Googlebot from crawling or indexing that page, what the Pagerank of the page and and Pagerank of the domain is, and many other factors.

If you want to learn how to get the most out of your backlink building, make sure to check out the backlinks forum for key strategies and tactics for link building.

Site flipping is nothing but real estate on the web. The site flipping market is not as volatile as the real estate market making it a safer bet.

Moving forward, you will find just 2 genuine ways you can enter this marketplace or rather two techniques that one can use when website flipping. One is to build a website from day 1 and do all of the ground work which includes the style, content material, Search engine optimization along with other promotion or buy an established web site and sell it at a more expensive price. Now, you can either choose to sell the website before it makes any earnings (Using the first technique) or you may want to sell the site once it starts making you some decent money. Some people who aren’t good at monetizing pick the first option (Read as: Just can’t build an income with their web site), whereas, some people who are either in quick need of cash or due to the declining revenue, decide to sell their site. The second method of selling websites which is lesser followed by people and well elaborated in the course Killer Flipping Secrets is buying an established website and selling it right away or making small changes and selling it at a larger price. Each of these methods have their own benefits and disadvantages. Let’s discuss them:

1) Making a website from day 1:

Benefits:

Build it with your own design, thoughts and ideas.

Build it exactly the way you want it to look.

You will know the growth of the internet site right from its beginning which makes planning, editing and changes to the site easier.

You know the site in and out that leads to better efficiency and running of the internet site.

Usage of your own Search engine optimization and promotion strategies helps you understand your internet site better and you will be able to analyse and know exactly what steps that should be taken in the future.

Cons:

Time consuming.

Could lead to wastage of resources if the website is not successful.

You could lose lots of money if not planned and strategized well.

ROI and earning rate (per hour) is quite low when compared to flipping established internet websites.

Requires certain amount of technical knowledge.

Your website might not rank after all the work and money you put in.

2) Buying and selling established sites:

This technique is well explained in the Killer Flipping Secrets course. It involves buying a website and selling it instantly or within a few days (Could be done long-term as well) after adding a little “oooh-la-la” to it.

Benefits:

Demands very little time.

Return on investment as well as earning rate (per hour) is significantly larger than that of the former technique.

Does not require a lot of technical knowledge.

All the work is done for you.

You aren’t taking too much of a risk as you know where exactly the internet site you’re buying stands in terms of ranking, earning, traffic, etc…

If smartly done you’ll at the least build back the money you spent on choosing the internet site and expenses that you incurred in its promotion.

Disadvantages:

You can’t customize everything as to how you want it (If you do, you would end up spending a lot of money and time on it-You’d rather make a new website).

You wouldn’t have worked with the web site right from the beginning which would make it a little tough to plan the future decisions for the site.

This is a small comparison between the 2 techniques used by site flippers today and you can quite easily figure out that the second method trumps the first by quite a margin. At the end of the day it’s your pick and you could work in whatever manner you feel most comfortable with and which you feel will be more profitable to you.

Want to find out more about get rich online, then visit Annette Lode’s site on how to choose the best flip mastery review for your needs.